I was recently asked to help design branding materials for a nutritional supplement startup, Emergent Nutrition. Embarking on a fitness journey of my own, this job was a no-brainer, I was in! The challenge was to develop a high-energy, strong, business identity with powerful a color palette that would compliment the graphic design, and appeal to the target demographic. The idea of using the letter “E” forming a lightning bolt came to me that would symbolize super-hero like strength, the mark would be very recognizable when used in many different applications.
Along with the logo, I helped to design a template for product packaging, and a graphic style that the company would use when building their website, and social media presence. Below are some examples of the completed work.
What's this Dog Crazy stuff all about? The obvious part, being Dog Crazy means you're a bit wacky about your furry friends. Also though, you choose to live an adventurous life, whatever that may be, doing what you love with dogs at your side. Want to know more?Read About Us